Teeez Cosmetics

Brand Identity.

Dutch cosmetics company Teeez Cosmetics received a brand refresh with a dose of modern color, bold typography and playful messaging. Founded on the principles of clean and natural beauty, neon and lime green were introduced to the brand's core palette of

gray and pink as a nod to the vibrancy of nature. Product photography implemented organic ingredients and graphic angles, combined with typography that reflected the updated aesthetic. 

Homebanner_1920_X_724_1_-copy

COLOR

The Teeez brand refresh drew upon the colors found in aloe vera, passionflower and bamboo. 

palette
passion-flower
passion-flower
aloe

TYPOGRAPHY

Druk's heavy and exaggerated typeface embodied the brand's bolder identity. Grounded by Futura typography becomes agile and adaptable to any media. 

typography5

Druk Wide

typography3

Futura PT Demi

typography

Futura PT Bold

SOCIAL MEDIA

The brand palette and playful messanging rolled out across social media channels promoting a modern and youthful vision. 

552cd20e539b78948ba16ed3e3faf180
cf72dddd9c739693394560d1663ba1a4
07a974310aad473fd5806c099e86c8f3
a3196ff1e66c2dbdfd91ca53ae425968
Screenshot-2020-03-17-at-16.53.01
0ed801c3af9826aefd798033c73f5c47
IMG_4467_Edit
Screenshot-2020-03-27-at-14.33.35

WEBSITE

Teeezcosmetics.com design features elements from the brand refresh, including a more sophisticated palette and introduction of neon and lime green.

WEBSITE-03
WEBSITE-04

TEEEZ POP UP

The Teeez pop-up store in El Corte Ingles in Barcelona, Spain combined the natural brand elements of raw leather, textural concrete and brand elements. 

popup-store3
popup-store2-1
popup-store3-1
popup-store4

PROMOTIONAL

Social media and in-store promotional signage.

7_eyeliner4
tz-brand2
tz-brand
fashion-vendetta
fashion-vendetta_4
1-2

Teeez Cosmetics

Brand identity. In-store marketing. Social + digital creative content.

Creative Director Ashley Farbo
Designer Myrelle Nieuwenhuys

Designer Flora Trejes
Designer Mathieu Cremers